Success Story
The Source Bulk Foods
influencer campaign, account management + influencer campaign
The Source Bulk Foods' mission is to implement a zero-waste shopping experience that is second to none. From their beautifully presented retail locations to their exceptional in-store service, the goal was to translate and amplify their message to a wider audience.
We achieved this via a brand awareness drive, inviting influencers to experience the revolutionary zero-waste shopping experience and content creation.
Curator crafted content to showcase their dedication to sustainability, flavour and the environment. Creating a digital presence that sold their story and told audiences what to expect in-store was key.
Needless to say, a few organic chocolate strawberries were enjoyed along the way causing more than their fair share of viral activity across the gram!.
Influencers were sent to all New Zealand stores regularly, increasing brand awareness and validity even further.
A few of the influencers we collaborated with include: Hannah Mellsop (@realradfood) and an Olympian - Monique Gladding (@moniquegladding).
We helped grow the Source Bulk New Zealand's audience by 3000 post engagement.
